RETAIL at Intersport Teichmann
INTERSPORT Teichmann, with its two stores in Eckernförde and Kappeln, is part of the INTERSPORT Group. The managing director Finn Teichmann leads the sports company in the second generation. Among others, the brands Adidas, Nike, McKINLEY, ENERGETICS and PRO TOUCH are sold. Various services such as jersey design, racket stringing and foot and motion analysis are also offered.
Go to the Intersport Teichmann WebsiteFinn Teichmann is a qualified sports scientist and an enthusiastic handball player. After a sports injury, he gave up his goal of becoming a sports teacher. Since then, he has continued his love of sport and team spirit with two sports shops and as a member of the INTERSPORT Group. The former team player was also happy to be available to the sports retailer association as a pilot customer for a new technology offer to the members. How does it look shortly after the software rollout on site?
A bascule bridge over the Schlei leads to the small harbor of Kappeln in Schleswig-Holstein. Brick-red houses, behind them the pedestrian zone. Caps and windcheaters hang in front of the mirror-like windows of a well-kept white old building at Poststrasse 14. A red and blue company sign identifies the shop as a sports shop of the INTERSPORT Group. Finn Teichmann, tall, full beard, hooded jacket and wool hat, welcomes us. "I'm the second generation to run the sports company," he says. "In 2013 I took over this business and a branch in Eckernförde from my father."
The 300 square meters of retail space are inviting. At a glance: clearly sorted, popular quality brands for various sports. Typically INTERSPORT. Finn Teichmann has integrated some local color in a subtle but original way. "When developing the store concept, I followed the INTERSPORT recommendations. At the same time I want to stay regional. All the pictures in the shop are pictures from the region, plus the compass roses as an element on the walls." A saleswoman stands behind the new digital checkout. On the screen the last payment process. "INTERSPORT INTERSYS 8.0" is at the bottom of the line. The "Futura4POS" logo is at the top right. Here, at Finn Teichmann, brand new software for sports retail is being used for the first time at the checkout and in the back office. It is the result of a cooperation. The businessman from Kappeln is the first to have the new merchandise management system with cash register replace the 30-year-old INTERSYS 5.0 system. After an introductory training session, the sales team now has "training on the job". Teichmann: "The colleagues get along well at the checkout."
"Your sports socks are ready to be picked up." The sales representative is on the phone with a customer. It's winter and it's much quieter in the shop than between April and September, when tourists bring in sales. A student intern is present today. On a table is a flyer for a local Lions club event. Teichmann is active there as president. Social responsibility is an important issue for the businessman. "When I took over the business - and the responsibility for 14 employees - I was very touched. I couldn't sleep many a night back then.” Was the businessman aware that in retail he would also be dealing with technology? “Back then, we were among the first to get INTERSYS. INTERSYS 5.0 also had everything you needed. But merchandise management is no longer sustainable today. That's why I wanted to be there when a pilot project was started. At INTERSPORT we are a cooperative, so you can't just wait for others to do something."
Before the new technology could find its way into INTERSPORT Teichmann, a large project team had planned, developed and tested the new merchandise management system for a year and a half. INTERSPORT regularly met with its partner Siller IT Service from Heilbronn and the consultants from Prof. Becker GmbH from Altenberge with the project managers and developers from Futura in Hamburg for the concept workshop. The previous software from INTERSPORT, INTERSYS 5.0, had to be completely replaced. The new solution could be used for around 1,000 branches across Germany. One project milestone after the other was reached by the team. Even before it went live in Kappeln at the beginning of November 2018, the software was put through its paces by all those involved in a three-week test camp in Hamburg. The result was the completely error-free version, ready for use at INTERSPORT Teichmann. So the impression after the changeover to the new system is positive. "I'm very satisfied," says Teichmann. "From Monday to Thursday everything was implemented with good technical support for me. The branches were manned normally, and until it was the turn of the cash registers, you didn’t even notice the system migration downstairs."
The server with the actual system is not in Kappeln, but in the INTERSPORT headquarters in Heilbronn. This hosted service is also a premiere in the INTERSPORT range. However, Teichmann has his workstations in a room above the store. Downstairs, in the back of the shop, where the imprints for team and favorite T-shirts are being prepared for flocking on a plotter, there is another computer. It is used alternately once for the online plotter software and once to call up the interface of the new inventory management system and record a new goods receipt. Teichmann: "Colleagues find incoming goods really easy in day-to-day business. One push of a button and the label comes out of the printer."
35,000 items are managed by inventory management for the branches in Kappeln and Eckernförde. All data is in the new system. "It's still exhausting that it's a completely new system and I can't fall back on any experience from the old system," says Teichmann. However, he has already identified some highlights. "Relocation is now easier. And I can now look at the team sport sales, which make up about 10%, separately. The separation is intelligently supported and runs via an imaginary cash register." From his point of view, however, the greatest benefit would be the alerts, the automated messages from the system. "You had hardly any information beforehand about what was going wrong and where you had to intervene. Now there is alert management. You get delivered to the table in the morning what went wrong and what you should do. I think there are a lot of retailers that can take advantage of that."
Teichmann still accompanies us back to the port. In the summer, he will be on vacation in Sweden again - and this time he will follow the business development live with the new software. Via iPad. We take a farewell photo. It is windy, everyone is freezing. One reason why outdoor clothing for walkers does particularly well here.
REMIRA systems used at Intersport
Merchandise Management
REMIRA Merchandise Management manages the supply of goods to your areas and takes over company-wide merchandise control in a largely automated manner. You can manage and track millions of articles and receive suggestions for stock transfers, price changes or reorders.
Merchandise management benefits
POS software
The REMIRA checkout software optimizes and accelerates checkout processes. A central management automatically synchronizes all changes in the system. You can check whether the innovations have really reached all branches via live monitoring. REMIRA POS software also tells you who your customers are and what they have already bought in other stores. This sets the course for omnichannel, because the software provides real-time data - important for the connection of a webshop. Another plus of REMIRA POS is the variety of connected payment service providers.
Advantages of the POS software
